--- title: Big Gratitude | The Sales Blog description: It is impossible to be grateful and unhappy at the same time. Choosing one of these emotions makes it impossible to feel the other. “Grateful” and “unhappy” literally can’t occupy the same space at the same time. You have to choose between being grateful or being depressed, too. These emotions are so far apart that […] image: https://www.thesalesblog.com/hubfs/Imported_Blog_Media/shutterstock_295885688.jpg --- ### [Now booking SKO meetings for 2026/27! 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Choosing one of these emotions makes it impossible to feel the other. “Grateful” and “unhappy” literally can’t occupy the same space at the same time. You have to choose between being grateful or being depressed, too. These emotions are so far apart that from one pole the opposite pole is not accessible to you. Being “grateful” and “depressed” are [mutually exclusive](https://en.wikipedia.org/wiki/Mutual_exclusivity) emotional states. If you are occupying the feeling of thankfulness, you can’t also occupy the feeling of anger. When you are angry, you are occupying the emotion of [fear](http://thesalesblog.com/blog/2013/11/20/fearing-the-wrong-dangers/) and the state of need. Thankfulness is not a place of wanting. Thankfulness is a place of abundance. Gratitude is too big to share space with any other state. It literally crowds out all negative emotions. It pushes fear, anger, and sadness out if its way, and it consumes all of your emotional real estate. What are you grateful for right now? What should you be even more grateful for now?   ###### Tags: [Sales](https://www.thesalesblog.com/blog/tag/sales) [2015](https://www.thesalesblog.com/blog/tag/2015) Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino) on November 26, 2015 Written and edited by human brains and human hands. ![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg) Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success. Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. Connect with Anthony on LinkedIn, X or Youtube. 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What we’re doing right now **is working**, even in this challenging economy. **Would you like some help?** [![Solve for Sales](https://no-cache.hubspot.com/cta/default/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035) ### Join my Weekly Newsletter for Sales Tips Join 100,000+ sales professionals in my weekly newsletter and get my *Guide to Becoming a Sales Hustler* eBook for FREE! --- ```json { "@context" : "http://schema.org/", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Anthony Iannarino" }, "dateModified" : "2022-12-01T3:51:00 PM", "datePublished" : "2015-11-26 21:21:51", "description" : "It is impossible to be grateful and unhappy at the same time. Choosing one of these emotions makes it impossible to feel the other. “Grateful” and “unhappy” literally can’t occupy the same space at the same time. You have to choose between being grateful or being depressed, too. 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