--- title: How Much Ground Have You Covered? | The Sales Blog description: The elevator door opened and I started to walk out when I noticed I had only gone from the 7th floor to the 6th floor. I had pushed the button to go to the lobby. This wasn’t one of those times when you are on an elevator and not paying attention. In this case, the […] image: https://www.thesalesblog.com/hubfs/Imported_Blog_Media/shutterstock_473051146.jpg --- ### [Now booking SKO meetings for 2026/27! 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I had pushed the button to go to the lobby. This wasn’t one of those times when you are on an elevator and not paying attention. In this case, the building was old, as was the elevator. Enough time had passed that I should have been in the lobby, but the elevator didn’t move for some time after I pressed the button. ## Time and Ground Covered There is a certain amount of ground you can cover in a period. Call that ground a [goal](http://thesalesblog.com/2018/11/26/what-the-mars-landing-says-about-goals/), a milestone, a [quota](http://thesalesblog.com/2017/04/28/your-quota-and-your-real-goals/), or a chapter. The time passes whether or not you cover the ground. Some people recognize that time relentlessly ticks away and feel the need to increase their progress toward their goals. Others don’t feel the same [urgency](http://thesalesblog.com/2014/07/05/the-hustlers-playbook-hustlers-act-with-a-sense-of-urgency/), being more passive and complacent about time—even though they have no more time than those who act with [purpose](http://thesalesblog.com/2018/06/03/the-power-in-clarity-of-purpose/). Time is not a variable; it’s universal. It doesn’t treat anyone differently and offers no one a preference. It just relentlessly counts off its beats. The ground covered is a variable, and it is inside your control. There are two areas you need to consider: values-based decisions and effort. If you want to cover more ground faster, then you need to prioritize those things that move you forward further and more quickly. The decision as to what you do with your time is yours alone. You also have to do the work, putting the effort and energy into the work. Otherwise, you can look up and think you should have gone somewhere only to find yourself standing very close to where you started. ###### Tags: [Success](https://www.thesalesblog.com/blog/tag/success) [Goals](https://www.thesalesblog.com/blog/tag/goals) [2019](https://www.thesalesblog.com/blog/tag/2019) Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino) on January 15, 2019 Written and edited by human brains and human hands. ![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg) Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success. Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. Connect with Anthony on LinkedIn, X or Youtube. 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You were put here to do something and to flourish. You’re here to reach your full potential and to make a difference. [![DOWNLOAD EBOOK](https://no-cache.hubspot.com/cta/default/2922376/5746f431-45b9-48ee-a8d8-e9a950e5ab3f.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/5746f431-45b9-48ee-a8d8-e9a950e5ab3f) ## Are You Ready To Solve Your Sales Challenges? ![Anthony-Solve-Sales](https://www.thesalesblog.com/hs-fs/hubfs/Anthony-Solve-Sales.png?width=290&height=221&name=Anthony-Solve-Sales.png) Hi, I’m Anthony. I help sales teams make the changes needed to create more opportunities & crush their sales targets. What we’re doing right now **is working**, even in this challenging economy. **Would you like some help?** [![Solve for Sales](https://no-cache.hubspot.com/cta/default/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035) ### Join my Weekly Newsletter for Sales Tips Join 100,000+ sales professionals in my weekly newsletter and get my *Guide to Becoming a Sales Hustler* eBook for FREE! --- ```json { "@context" : "http://schema.org/", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Anthony Iannarino" }, "dateModified" : "2021-09-17T2:36:31 PM", "datePublished" : "2019-01-15 20:45:42", "description" : "The elevator door opened and I started to walk out when I noticed I had only gone from the 7th floor to the 6th floor. I had pushed the button to go to the lobby. This wasn’t one of those times when you are on an elevator and not paying attention. 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