--- title: You Are Hiring for Your Clients | The Sales Blog description: "The most important question you are ever going to ask yourself when hiring a salesperson is this: “Is the right person for my clients?” When you are hiring a salesperson, you are involved in a sale. You are the buyer; the salesperson is selling you on hiring them. But you are only one of the […]" image: https://www.thesalesblog.com/hubfs/Imported_Blog_Media/shutterstock_105088016-copy.jpg --- ### [Now booking SKO meetings for 2026/27! 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You are the buyer; the salesperson is selling you on hiring them. But you are only one of the stakeholders in this sale. It’s important that you want this salesperson on your team, since you are going to be working with them. But the stakeholders you should be most concerned with are your clients and dream clients. You’re hiring this person for them. It doesn’t matter that you like the salesperson you are interviewing if your clients aren’t going to buy from them. It doesn’t matter that the salesperson has the [right attributes, the right skills](http://thesalesblog.com/blog/2012/04/25/if-there-were-a-draft-for-salespeople-in-which-round-would-you-be-taken/), and the willingness if they aren’t the right person for your clients. It doesn’t matter how much you want this salesperson unless your clients and dream client will want them just as much. Ultimately, your clients and dream clients will decide whether or not [you did a good job hiring](http://thesalesblog.com/blog/2012/05/20/powered-by-people/). Your competitors are bombarding your clients and dream clients, relentlessly pursuing their business. Your dream clients are going to choose to buy from one of them, or they are going to choose to buy from the salesperson sitting in front of you. Based on what you know about your clients, is this [the right salesperson](http://thesalesblog.com/blog/2012/03/28/you-cant-change-people-on-tigers-and-stripes/) to win that contest? You may believe that the value created by the salesperson sitting in front of you is that you have the headcount you need, but that’s not why you are hiring them. You are hiring this salesperson to create value for your clients. #### Questions Which of your clients and dream clients is going to be desperate to buy from this salesperson? Are you hiring this salesperson because you need somebody to do the job, or because they are the right person for your clients? Why would your clients choose to buy from this salesperson over some of the other salespeople you interviewed? Would your clients and dream clients choose to buy from this salesperson over your competitor’s salespeople? ###### Tags: [Sales](https://www.thesalesblog.com/blog/tag/sales) [2012](https://www.thesalesblog.com/blog/tag/2012) Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino) on August 29, 2012 Written and edited by human brains and human hands. ![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg) Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success. Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at [iannarino@gmail.com](mailto:iannarino@gmail.com) [Follow me on my website](https://www.thesalesblog.com/anthony-iannarino) [Follow me on Facebook ](https://www.facebook.com/thesalesblog) [Follow me on LinkedIn ](https://www.linkedin.com/in/iannarino/) [Follow me on Twitter ](http://www.twitter.com/iannarino) [![AISA-square-ad-SKOs-26-27](https://www.thesalesblog.com/hs-fs/hubfs/AISA-square-ad-SKOs-26-27.jpg?width=400&height=400&name=AISA-square-ad-SKOs-26-27.jpg)](https://www.thesalesblog.com/authority) [![ai-cold-calling-video-sidebar-offer-1](https://www.thesalesblog.com/hs-fs/hubfs/ai-cold-calling-video-sidebar-offer-1.jpg?width=318&height=179&name=ai-cold-calling-video-sidebar-offer-1.jpg)](https://www.thesalesblog.com/free-cold-calling-video) ![salescall-planner-ebook-v3-1-cover (1)](https://www.thesalesblog.com/hs-fs/hubfs/salescall-planner-ebook-v3-1-cover%20(1).jpg?width=768&height=994&name=salescall-planner-ebook-v3-1-cover%20(1).jpg) ### Free Sales eBook: Sales Call Planner Planning your sales call improves the likelihood of making a successful call, and it demonstrates to your dream client your professionalism. [![DOWNLOAD EBOOK](https://no-cache.hubspot.com/cta/default/2922376/c9f553be-fbba-4813-9199-95c1603472e7.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/c9f553be-fbba-4813-9199-95c1603472e7) ## Are You Ready To Solve Your Sales Challenges? ![Anthony-Solve-Sales](https://www.thesalesblog.com/hs-fs/hubfs/Anthony-Solve-Sales.png?width=290&height=221&name=Anthony-Solve-Sales.png) Hi, I’m Anthony. I help sales teams make the changes needed to create more opportunities & crush their sales targets. What we’re doing right now **is working**, even in this challenging economy. **Would you like some help?** [![Solve for Sales](https://no-cache.hubspot.com/cta/default/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035) ### Join my Weekly Newsletter for Sales Tips Join 100,000+ sales professionals in my weekly newsletter and get my *Guide to Becoming a Sales Hustler* eBook for FREE! --- ```json { "@context" : "http://schema.org/", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Anthony Iannarino" }, "dateModified" : "2022-06-16T3:23:38 PM", "datePublished" : "2012-08-29 21:10:49", "description" : "The most important question you are ever going to ask yourself when hiring a salesperson is this: “Is the right person for my clients?” When you are hiring a salesperson, you are involved in a sale. You are the buyer; the salesperson is selling you on hiring them. 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