I'm excited to share this opportunity for a personalized Sales Kickoff meeting that will increase your sales team's IQ and results. It's all about Sales Authority.

Over the last six months, I have watched salespeople struggle to win deals—and I know why they lose those deals.

They don't show up as the authority and expert in their industry.

Instead, they talk about their company, their clients, and their solutions, failing to create value in the sales conversation and losing deals that they might have won if they showed up as the authority.

I train salespeople to show up as the authority—what I call the "One-Up Sales Person”—who understands the key information that creates value in the sales conversation. A person who can help the client with the rare decision that they need to get right on the first attempt or lose support and momentum.

We live in the year 2026, where buyers are struggling with the sales consensus. The reality is that, once we leave the room, 10, or 12, or 14 stakeholders argue about the decision to buy or kill the deal altogether. Or even worse, they move on to their next, best idea that they hope will improve their results.

I have decided to spend 2026 and 2027 doing Sales Kickoff's to help salespeople to become the authority in their territory. I want to show you how to displace your competitors and “Eat Their Lunch."

No one wants a salesperson. They want an authority and expert in their industry.

To book your Sales Authority Workshop, complete the form below or email me at: Anthony@b2bsalescoach.com or call me at 614.374.3418.

I’ll see you at your SKO!

— Anthony