If you want results, you have to do the lonely work.

Boxers get up early in the morning to run. Writers get up early to write. Farmers get up early to take care of their chores. They do their work alone. They do the lonely work.

The lonely work is the work that only you can do. It’s the work that you do alone, and the results are yours alone. The lonely work produces some of the most important results that you will ever create.

The lonely work for you might be getting up in the morning to make time to read and to build your business acumen. Or it might be rising before the sun—and before anybody else—to think and to write. The lonely work might be sitting alone with a legal pad preparing your work for the day. Maybe, like the boxer, the lonely work is the exercise you do to improve your capacity to produce the results that you need to produce.

To get the results that you really want you have to pay the price in advance. That means that you have to do the lonely work.


What is the work that you need to do alone?

What is the work that only you can do to produce the results that you need?

What price do you have to pay in advance to get what you really want?

What work improves your capacity to produce results and sharpens your saw?

Sales 2012
Post by Anthony Iannarino on April 27, 2012
Anthony Iannarino
Anthony Iannarino is a writer, an author of four books on the modern sales approach, an international speaker, and an entrepreneur. Anthony posts here daily.
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