You pushed your big “opportunity” from January to February. Then March. Then you pushed that same “opportunity” into the second quarter of the year.

Just to be safe, you put the close date in for June 30th. You believed that this would provide you with plenty of time to push the “opportunity” across the line. And you did push the “opportunity” . . . just not across the line. Instead, you pushed the “opportunity” into the fourth quarter.

Why are so many opportunities projected to close the last day of the quarter anyway? And why do these opportunities seem to always need to be pushed a little further ahead?

It’s the end of the fourth quarter. The clock has run out. Are you really going to push that “opportunity” into the first quarter of next year?

Instead, maybe push that trash into the dustpan, toss it away, and start working on a real opportunity.

Sales 2012
Post by Anthony Iannarino on December 7, 2012
Anthony Iannarino
Anthony Iannarino is a writer, an author of four books on the modern sales approach, an international speaker, and an entrepreneur. Anthony posts here daily.
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