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Blog Category // Prospecting

How to Make a Cold Call Sales Pitch: 4 Steps to Success

If you’re not prepared, making a cold call can leave you feeling like a deer in headlights.
3 Big Shifts

The Best Outbound Calling Strategy in 2023 (with examples)

Nobody likes rejection. It’s one of the reasons why almost two-thirds of sales reps report that cold calling is their least ...

How to Nurture B2B Leads

The B2B leads that show up in your CRM courtesy of your B2B marketing function and their marketing strategy are not ready to ...

What Is a Good Customer Acquisition Cost?

The answer to the question “What is a good customer acquisition cost?” will be different across companies. One company's ...

7 Critical Steps Your Sales Outreach Strategy Needs

More prospects, more sales. Right? Not always.
sales-hustler

How to Build an Effective Sales Outreach Strategy

Success in sales requires an effective outreach strategy. The more effective your outreach, the greater the number of ...

How to Write a Basho Email

It is a rare occurrence that a decision-maker will open and read your email. If you are unknown, your odds are about the ...

What Is a Drip Campaign?

For a long time, prospecting was limited to cold calling. Sales managers who couldn't help their team improve their sales ...

Common Mistakes in B2B Cold Calling (and how to fix them)

How would you like for coldcold calling to become the best part of your job? 
Sales Manager Challenge

4 Best Cold Call Opening Lines with Script Examples + What To Say After

First impressions are everything. 

The Outbound Lead Generation Guide: Strategies + Examples

To make a sale, you must first start a conversation. Outbound lead generation is an excellent way to get in touch with the ...

The Only Way to Overcome Sales Call Reluctance

If you or someone you know has sales call reluctance, you have come to the right place. I am perfectly qualified to help you ...

The Best Time to Cold Call

Salespeople are a superstitious bunch. There are those who believe Monday isn't a good day to make cold calls, and there are ...
sales-accelerator-team

An Update on B2B Social Selling

You don't hear a lot about social selling anymore. Its promise was that every salesperson would reach their goals by simply ...

How to Build a Cold Calling Campaign

In the sales world of the past, you would have made a single cold call to a prospective client. Most of the time, you failed ...

Cold Calling vs. Warm Calling

A cold call is any call you make to a prospective client who isn’t expecting to hear from you. Some percentage of ...

How to Succeed at B2B Sales Prospecting

Different types of sales require different approaches. A salesperson who sells to the government (B2G) is going to need to ...

How to Deal With Time Objections

You and I are making cold calls to schedule meetings with our prospective clients. We both have the information for the ...

The Critical Importance of OutBound Cold Calling

At a company event, two engineers were elated to share that two of their dream clients had downloaded a lead-generation ...

What is the Best B2B Sales Prospecting Software in 2022?

Do you have login fatigue? I know I do.

How to Use LinkedIn for Prospecting

The most important thing you need to know about using LinkedIn for prospecting is what not to do. The social platforms ...
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