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  1. I am disciplined in my thoughts and my actions, keeping the commitments I make to myself and to others.
  2. I am optimistic, choosing to hold firm to the belief that I have the power to achieve a positive outcome, regardless of how difficult things may appear.
  3. I love a good fight, knowing that anything worth having is worth fighting for.
  4. I take initiative, acting to make a difference before it is necessary to do so.
  5. I exercise my resourcefulness, using my creativity and imagination to overcome obstacles and create value.
  6. I am determined, never giving up, never giving in, and always persevering in the pursuit of worthy goals.
  7. I care deeply for other people, exercising all of my attributes to make a positive difference in the lives I touch.
  8. I am empathetic and considerate of other people’s feelings, knowing that the path they travel isn’t an easy one.
  9. I listen to others before I communicate my message, and I say nothing that would harm another.
  10. I am a positive example for others who would step on to the path and chase their dream by walking my talk.
  11. I bring my best self to every endeavor, doing my absolute best to create value.
  12. I create value before claiming any, ensuring that all parties benefit from any engagement.


What’s the code that you live by?

Do you have a personal philosophy?

What is your formula for success?

Sales 2012
Post by Anthony Iannarino on October 19, 2012

Written and edited by human brains and human hands.

Anthony Iannarino

Anthony Iannarino is an American writer. He has published daily at thesalesblog.com for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success.

Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. You can reach Anthony at thesalesblog.com or email Beth@b2bsalescoach.com.

Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at iannarino@gmail.com

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