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“Wanting money” isn’t the same as being “money-motivated.” Everyone wants more money. The difference between simply “wanting money” and being “motivated” by money is the willingness to take the actions necessary to get it.

Wanting Money

People that only want money aren’t willing to do the work necessary.

You want quality of life? You don’t want to get up early and work until late in the evening? You want to work as few hours as possible so you can spend time at home with your family? You want to work someplace cool enough that you are allowed to bring your dog?

Fine. It’s a wonderful life. But you aren’t going to make a lot of money.

Don’t let this message be lost on you, my Millennial friends. Money comes with trade-offs, trade-offs many in your generation are proudly unwilling to make.


The amount of money you earn is directly proportional to the value that you create for other people. Little value, little money. Massive value, massive money.

The creating value part is all about hustle. It’s about doing the work that other people avoid. It’s about getting up early, staying up late, grinding out the work, getting on airplanes, and oftentimes, missing your family something awful.

The more people you serve, the more money you make. The more people that benefit from your work, the more you earn. The money-motivated know this law and take relentless action in compliance thereof.

Money isn’t everything. And people that make money their master instead of their servant are never happy. But if you want money, you’ll never have it (except maybe through luck). If you are motivated enough to work harder than others are willing to in order to create more value for more people, than money will find its way to you.


Be honest. Are you money-motivated or do you just want more money?

If money is motivating you, what actions are you taking that you wouldn’t otherwise take?

What could you do to create more value for more people?

Are you really doing all that you can to produce the financial results you want?

Post by Anthony Iannarino on October 21, 2013

Written and edited by human brains and human hands.

Anthony Iannarino

Anthony Iannarino is an American writer. He has published daily at thesalesblog.com for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success.

Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. You can reach Anthony at thesalesblog.com or email Beth@b2bsalescoach.com.

Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at iannarino@gmail.com

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