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How To Take Notes on What You Read

How To Take Notes on What You Read

I could read when I was three years old, thanks to my mother. From that point on, I have never been without a book. When we had no money for books, I went to the public library, leaving with many books. I was devastated when I had to return them, so I was often late. I ...

What We Owe Each Other in Sales

Occasionally, it is helpful to remember what we owe each other. The sales force has an obligation to their company, and the ...

The Buyer's Burden

If you believe that selling is difficult, try buying. To get a better sense of the buyer’s burden, draw on empathy, a ...

Why You Must Invest In Yourself

I’ve undergone two brain surgeries. The first was to glue a large mass of arteries and veins shut and the second was to ...

Why I Continue to Write by Hand

I will continue to write every post by hand, as I have done since December 28, 2009. Others will use newer technologies to ...
Information Disparity 2-part video series

Your Buyer Wants to Discover Something in the Sales Conversation

It wasn’t the salesperson’s fault. He was young and unprepared, wearing a ball cap with his tech company’s logo and a ...

How Many Deals Do You Have to Lose Before You Focus on Effectiveness

Every day, salespeople lose deals. Sometimes, it’s because of an unforced error, and other times it’s because the competitor ...

What Sales Leaders Owe Their Sales Force

Leaders often believe their team has everything they need to succeed. Occasionally, this is true, but when it isn’t, it can ...

Your Advice, Recommendations, and Confidence

All salespeople want to be consultative—their clients’ trusted advisor—but most are wholly unprepared to take on that role. ...
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10 Obligations You Are Responsible for in the Sales Conversation

You have asked your prospective client for a first meeting and they have agreed to give you their time. This means you have ...

Your Effect and Sales Effectiveness

There is nothing more important for a salesperson than sales effectiveness. If you want to measure your sales effectiveness, ...

10 Variables Impacting Your Win Rates in B2B Sales

There are several variables that impact your win rates, and all of them are important to buyers. The best way to evaluate ...

The Cult of Sales Efficiency and the Cult of Effectiveness

The cult of sales efficiency worships at the altar of more, faster, and automation—the Gods they worship. They believe that ...
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Your Value Proposition Isn't Valuable in an Early Sales Conversation

In two interactions in the past week, I listened to two salespeople who believed they were using their value proposition to ...

A Sales Manager's Guide To Behavioral Changes

It isn’t easy to change how your sales force sells. When your sales force has sold using one methodology the approach is ...

How to Deal with the Obstacles Preventing Net New Revenue Growth (Part 2)

There are many forces and factors that prevent net new revenue growth. In this 2-part series we’ll offer ideas about what ...

How to Deal with the Obstacles Preventing Net New Revenue Growth (Part 1)

There are many forces and factors that prevent net new revenue growth. Some are external forces or factors, and others are ...
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How Your Self-Oriented Approach Fails

If you are a sales leader or a sales manager, you may not know how your sales force prospects. Then again, you may know, and ...

Ten Priorities For Salespeople in 2023

This is not your mother or father’s sales environment. Selling is much more difficult than in the past, and it isn’t likely ...

How Sales Leaders Commoditized the Sales Process

For as long as anyone can remember, sales leaders have searched for a way to consistently win new deals. To even out the ...

How to Be Human in a World of Artificial Intelligence

You don’t need more technology to improve your sales results. The only things you need are a CRM, a source of data, a ...
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Are You Ready To Solve Your Sales Challenges?

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Hi, I’m Anthony. I help sales teams make the changes needed to create more opportunities & crush their sales targets. What we’re doing right now is working, even in this challenging economy. Would you like some help?

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