The Gist: Noise about changes in B2B sales is mainly used to capture attention, making sales research a fashion business. While there have been real changes to how we sell, the fundamentals that create success don’t change much. Your success is going to be found in ...
The Gist: You have to trade value in excess of the time your prospective client provides you. In every stage of the sales ...
Howard Bloom introduced me to the idea of memetics in 1995. You are no doubt familiar with genetics, the study of hereditary ...
